PURYA! Hazelnut Brownie Proteinriegel Review: Taste, Texture and Nutrition

When it comes to satisfying your sweet tooth while hitting your protein goals, few options rival a well-crafted protein bar. The PURYA! Hazelnut Brownie Proteinriegel promises the decadent flavor of a brownie with the nutritional benefits of a vegan protein bar. In this review, we put it to the test, examining taste, texture, ingredients, and macros to help you decide if it deserves a spot in your gym bag.

PURYA! has built a reputation for clean, plant-based products that don’t compromise on flavor. Their Hazelnut Brownie Riegel is one of the newer additions to their lineup, aiming to deliver a rich, nutty chocolate experience without artificial additives. Whether you’re a seasoned athlete or just looking for a healthier snack, this review covers everything you need to know.

First Impressions and Packaging

The PURYA! Hazelnut Brownie Proteinriegel comes in a sleek, resealable wrapper that keeps the bar fresh. The packaging features a minimalist design with earthy tones, reflecting the brand’s natural ethos. Upon opening, you’re greeted with a pleasant aroma of cocoa and hazelnut—not overly sweet, but inviting. The bar itself is firm yet slightly soft to the touch, indicating a chewy texture.

For those who value sustainability, the wrapper is recyclable, and PURYA! uses eco-friendly materials where possible. The bar weighs 55g, a standard size for a protein snack, making it easy to toss into a bag or pocket. The ingredient list is printed clearly on the back, with no hidden additives or artificial sweeteners.

• Resealable wrapper keeps the bar fresh for on-the-go snacking.
• Eco-friendly packaging aligns with PURYA!'s sustainability values.

Taste Test: Does It Deliver Brownie Flavor?

The first bite reveals a rich, chocolatey taste with distinct hazelnut notes. Unlike many vegan protein bars that rely on artificial flavors, the Hazelnut Brownie Riegel uses real cocoa and hazelnut pieces, giving it an authentic, indulgent flavor. The sweetness is moderate, coming from natural sources like dates and agave syrup, so it doesn’t feel cloying.

The texture is where this bar truly shines. It has a soft, chewy consistency that mimics a brownie, with crunchy hazelnut bits adding contrast. It’s not dry or chalky, a common complaint with plant-based protein bars. The bar holds together well without being sticky, making it easy to eat without mess. Overall, it’s a satisfying treat that doesn’t taste like a typical protein bar.

• Real cocoa and hazelnut pieces provide authentic flavor.
• Soft, chewy texture with crunchy bits—no chalkiness.

Nutritional Profile and Macros

For fitness enthusiasts, macros matter. The PURYA! Hazelnut Brownie Proteinriegel contains 15g of protein per bar, sourced from pea and rice protein, making it a complete plant-based protein. It has 10g of fat, primarily from hazelnuts and cocoa butter, which contributes to its rich mouthfeel. Carbohydrates sit at 25g, with 8g of fiber and only 6g of sugar, so it won’t spike your blood sugar.

Compared to other vegan protein bars, this one offers a balanced macronutrient profile suitable for post-workout recovery or a midday snack. The calorie count is around 220 kcal, fitting well into most diets. It’s also free from soy, gluten, and artificial ingredients, catering to those with dietary restrictions. If you’re tracking macros, this bar provides a solid protein-to-calorie ratio.

• 15g protein, 220 kcal, 6g sugar—ideal for clean eating.
• Pea and rice protein blend ensures complete amino acid profile.

Ingredients and Quality

PURYA! prides itself on transparency, and the Hazelnut Brownie Riegel’s ingredient list reflects that. Key ingredients include dates, hazelnuts, cocoa mass, pea protein, and rice protein. There are no artificial sweeteners, preservatives, or hydrogenated oils. The bar is sweetened with agave syrup and dates, providing natural sweetness without refined sugar.

The hazelnuts are sourced from sustainable farms, and the cocoa is Rainforest Alliance certified. This attention to quality extends to the protein sources, which are non-GMO and processed without harsh chemicals. For consumers who read labels carefully, this bar is a clean choice. It’s also vegan and halal-certified, broadening its appeal.

• No artificial sweeteners, preservatives, or hydrogenated oils.
• Rainforest Alliance certified cocoa and sustainable hazelnuts.

How It Compares to Other PURYA! Riegel

PURYA! offers several protein bars, including the Salted Peanut Caramel Proteinriegel. While the Salted Peanut Caramel is sweeter and saltier, the Hazelnut Brownie is more chocolate-forward and nutty. The texture of the Hazelnut Brownie is chewier and less sticky, making it easier to eat on the go. Both bars provide similar protein content, but the Hazelnut Brownie has slightly more fiber due to the hazelnuts.

If you prefer a classic chocolate-hazelnut combination, this bar is a standout. For those who enjoy a salty-sweet profile, the Salted Peanut Caramel is a great alternative. Both are excellent choices, but the Hazelnut Brownie feels more like a dessert, while the Salted Peanut Caramel leans toward a snack bar.

• Hazelnut Brownie: richer chocolate, chewier texture.
• Salted Peanut Caramel: sweeter, saltier, stickier.

Best Occasions to Enjoy This Bar

The PURYA! Hazelnut Brownie Proteinriegel is versatile enough for various situations. It’s an excellent post-workout snack when you need quick protein and carbs to aid recovery. The balanced macros also make it a good pre-workout option for sustained energy without a sugar crash.

For non-athletes, it works as a healthy dessert alternative or a filling afternoon snack. Pair it with a PURYA! Performance-Shaker 590 ml filled with water or plant milk for a more complete mini-meal. The bar’s portability makes it ideal for hiking, travel, or office breaks. Its resealable wrapper means you can eat half and save the rest for later.

• Post-workout: quick protein and carbs for recovery.
• On-the-go: portable, resealable, mess-free.

The PURYA! Hazelnut Brownie Proteinriegel delivers on its promise of a delicious, nutritious vegan protein bar. With authentic hazelnut brownie flavor, a satisfying chewy texture, and clean ingredients, it’s a standout in the crowded protein bar market. Whether you’re fueling a workout or curbing a sweet craving, this bar is a reliable choice. Try it alongside the PURYA! Probier-Set to explore other flavors and find your favorite.